![]() ![]() The maker of Pampers diapers, Crest toothpaste and dozens of other consumer products, P&G employs 10,000 workers in Greater Cincinnati and 106,000 worldwide. Launched in 2011, Downy Unstopables scent beads are part of P&G's fabric and home care unit that generate $27.6 billion in sales, which accounted for 35% of the company totall annual revenue. The Downy Unstopables ad is only the latest P&G spot the advertiser has run on Super Bowl Sunday with recent ads showcasing Gillette razors, Tide laundry detergent and Olay moisturizer. Now, the company says, your laundry can stay fresh for weeks thanks to its Unstopables In-Wash Scent Boosters. One of the largest advertisers in the world, P&G spent $7.9 billion on television, print, radio, internet and in-store advertising in 2022. Downy is looking to put an end to clean clothes that just do not smell clean. Watched by more than 100 million viewers, ads during the Super Bowl command hefty costs, estimated upwards of $7 million for a 30-second spot during the big game on Feb. Guessing the identity of the mystery man has cropped up in comments with comedic actors Danny McBride, Jason Sudeikis and Rob Riggle being mentioned as potential candidates. While P&G hasn't posted the Super Bowl ad, it has teased it with a series of spots online that have been viewed by more than 16,000 already. Super Bowl XXIII ads: Do you remember these commercials from the Bengals' Super Bowl? Here are 5 of the best “I’m going to sniff this thing until the Super Bowl… until then I’m hiding my identity.” “Downy Unstopables wants to use my face for their Super Bowl ad – but I haven’t agreed yet,” he said. Part of the Cincinnati-based consumer giant, Downy Unstopables claims it keeps clothes fresh-smelling for more than 12 weeks. The humorous spots feature the man standing in a laundry room wearing a hoody over his nose and face as he tests how long Downy Unstopables keeps it smelling fresh. Parent company Procter & Gamble said it hired a “famous skeptic” for a string of early spots leading up to the endorser’s revelatory appearance during the big game. 13, 2022 Jessica Deyo Editor Courtesy of Downy Unstoppables Downy Unstopables purchased a 30-second ad spot for the Super Bowl LVII, signifying the first time the Procter & Gamble-owned brand will advertise during the game in over a decade, according to details shared with Marketing Dive. Now, the company says, they can stay fresh for weeks thanks to Unstopables In-Wash Scent Boosters. Link to Instagram Page Displays the Instagram logo and links to the iSpot.Downy Unstopables has enlisted a mystery pitchman for a campaign leading up to a final ad during Super Bowl LVII. Get Free Access to the Data Below for 10 Ads Downy is looking to put an end to clean clothes that just do not smell clean. ![]() Link to LinkedIn Page Displays the LinkedIn logo and links to the page Watch, interact and learn more about the songs, characters, and celebrities that appear in your favorite Downy Unstopables In-Wash Scent Boosters TV Commercials.Link to YouTube Page Displays the YouTube logo and links to the page.Link to Twitter Page Displays the Twitter logo and links to the page.Link to Facebook Page Displays the Facebook logo and links to the page.Downy says wrinkles send the wrong message and that they can be prevented with its line of WrinkleGuard products.ĭowny WrinkleGuard Releaser Spray, Downy WrinkleGuard Fabric Conditioner, Downy WrinkleGuard Mega Dryer SheetsĪdd None have been identified for this spot However, their wrinkled clothes are sending a different message and the grossed out teenager runs away. In actuality, they were innocently struggling to get a box on the shelf. Marketing Stack Integrations and Multi-Touch AttributionĪs a teenager walks up the stairs, he thinks he hears his grandparents expressing their love for each other in the closet.Real-Time Ad Measurement Across Linear and CTV.There's a Better Way to Measure TV & Streaming Ad ROI ![]() Spend □ TV Impressions □ National Impressions □ Local Impressions □ Parent company Procter & Gamble said it hired a famous skeptic for a string. Comments Unlock These Ad Metrics Now National Airings □ First Airing □ Last Airing □ Creatives □ Recently Aired On □ Est. Downy Unstopables has enlisted a mystery pitchman for a campaign leading up to a final ad during Super Bowl LVII.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |